Tomas Bata University in Zlín

Tomas Bata University in Zlín (UTB), established as a public university in 2001 from existing university branches, is named after industrialist Tomáš Baťa, founder of the modern company town of Zlín. It embodies the industrial and managerial spirit of innovation of eastern Moravia. It is organized into faculties of technology, management and economics, multimedia communications, applied informatics, humanities (in Uherské Hradiště), and a specialisation in logistics and crisis management. Its programmes span chemistry and materials, economics, management, marketing, communication and media, informatics, psychology, social work and logistics. UTB maintains close ties with the regional industry that grew out of the Baťa enterprise and attracts some 10,000 students through its practical curricula and strong reputation in economics and media. Czech-taught studies are free of charge within the standard duration.